Stop Guessing: How to Make Confident Decisions with Data

Stop Guessing: How to Make Confident Decisions with Data

Hayley Baxter
Published on: 29/09/2025

The Gut Call “This is the right decision. I can feel it in my gut.” How many times have you thought that as the CEO of your business? And how many times have you later thought… “Actually, I’m not sure that really paid off?”

Finance
The Turnover Trap

The Turnover Trap

Hayley Baxter
Published on: 22/09/2025

When your top-line number looks impressive, but your profit and ultimately your bank balance tells a different story. This is the Turnover Trap.

FinanceAccounting
Are You Really Making Money? How to Know Before Year-End

Are You Really Making Money? How to Know Before Year-End

Hayley Baxter
Published on: 15/09/2025

“Are you really making money? The business question we sometimes don’t want to face.” You’re a clever capable leader building a great business but the finances always niggle you. You know you’re not quite on top of it as you could or should be.

Finance
Revenue = Profit: The Blind Spot Holding Back 7-Figure CEOs

Revenue = Profit: The Blind Spot Holding Back 7-Figure CEOs

Hayley Baxter
Published on: 08/09/2025

Revenue doesn’t equal profit. Discover why so many 7-figure CEOs fall into this blind spot — and how financial clarity can turn numbers into growth decisions.

Finance